The Effects of Discrimination -to Kill a Mockingbird

The Effects of Discrimination Kaitlyn Hrasko â€Å"If you believe that discrimination exists, it will.† -Anthony J. D’Angelo. Discrimination has been around since the beginning of time. In Harper Lees novel, To Kill a Mockingbird, the narrator, a young girl by the name of Scout, comes to realize all of the different types of discrimination. Her father Atticus is a lawyer and fights for the rights of others; Scout is taught by her father at a young age, that discrimination is erroneous. With the guidance of her father, she sees what can happen when prejudice attitudes are taken too far, and how it can affect the lives of people. Some of the types of discrimination that Scout encounters throughout the novel are race, age, and social status.†¦show more content†¦Truthfulness is measured within. Pride in ones status is like poison - holding it in your hand and eating it, you shall die.† Status is something that the individual craves. The ability to be taken into consideration and listened to because you have some sort of power. There are people high on the status scale, and then you have those who sit in on the bottom; these people are known as trash. People are disgusted to see them, and usually cannot even bare to look at them. People do whatever they have to do to reach the top; lie, cheat, steal, just to have some pride within themselves. Though, if the individual has to sin in order to get there, how much pride would people really have? Others hurt and sacrifice members of the human race without realizing how much damage they have done. Humanity repeatedly hurts one other and becoming further apart. In the book To Kill a Mockingbird, Scout encounters social status discrimination when she decides that shes going to befriend Walter Cunningham after feeling bad about being prejudice toward him. Her aunt Alexandra, stops Scout saying that Walter wasnt suitable enough to play with, based on his upbringings. The thing is, you can scrub Walter Cunningham till he shines, you can put him in shoes and a new suit, but he’ll never be like Jem†. This confuses Scout because shes finally made a grownup decision, and because Walter is white. Scout understands that Walter was raised differently than her, but does notShow MoreRelatedEffects Of Racial Discrimination In To Kill A Mockingbird1526 Words   |  7 PagesRacial discrimination is when you treat someone differently based on the color of their skin or when you think different races exist in the world. Racial discrimination comes in two different forms extrinsic and intrinsic. Extrinsic is when you believe that a certain race is bad. Intrinsic racism is when you have a specific hatred towards a certain race. To Kill a Mockingbird, a novel that shows many forms of racial discrimination that was written b y Harper Lee in the 1960’s. In To Kill a MockingbirdRead MoreThe Negative Effects Of Racism : Segregation And Violence1400 Words   |  6 PagesNegative Effects of Racism: Segregation and Violence Racial discrimination affects many minority groups and this issue still occurs to this day. Racial discrimination is the act of treating others differently because of the color of their skin. Although there have been laws placed to prohibit racial discrimination, racism still occurs and continues to have many negative effects to minority groups today. The negative effects of racial discrimination are discussed in the fiction novel, To Kill a MockingbirdRead MoreRacial Discrimination And Its Effects On People And Society1653 Words   |  7 PagesRacial discrimination has many effects on people and the society, and these effects are mostly negative. In To Kill a Mockingbird, Harper Lee, the author, demonstrates racial discrimination and its effects through Tom Robinson s case. Tom Robinson is accused of raping and beating Mayella, and Atticus Finch is the man who steps up to defend this innocent man in the town of Maycomb, where everyone was decided from racial prejudice. In the three following sources, Montgomery Boycott, White PeopleRead MoreAnalysis Of Harper Lee s Kill A Mockingbird 1491 Words   |  6 PagesHarper Lee’s ​ To Kill a Mockingbird ​ is a critically acclaimed, Pulitzer Prize winning novel that instantly attained its position as one of the greatest literary classics (Editors).The story of Scout Finch’s childhood has become one of the most notable narratives that addresses controversial issues present in the early 20th century. Lee’s novel depicts themes of race, justice, and innocence throughout the novel. Although ​ To Kill a Mockingbird​ is regarded as a literary masterpiece in AmericanRead MoreThe South : Controversial Topics On Harper Lee s Kill A Mockingbird1475 Words   |  6 Pagesin Harper Lee’s To Kill a Mockingbird Harper Lee’s To Kill a Mockingbird is a critically acclaimed, Pulitzer Prize winning novel that instantly attained its position as one of the greatest literary classics (Editors).The story of Scout Finch’s childhood has become one of the most notable narratives that addresses controversial issues present in the early 20th century. Lee’s novel depicts themes of race, justice, and innocence throughout the novel. Although To Kill a Mockingbird is regarded as a literaryRead MoreThe Scottsboro Trials And Racial Prejudice1707 Words   |  7 Pages Can racial bias have an effect on the verdict of being guilty or innocent? The American judicial courtroom has been comprised of the nation’s many greatest racial discriminatory cases over the past century, but the most racially upstanding case, when referring to Harper Lee’s To Kill a Mockingbird includes The Scottsboro Trials. Both stories uprise in the 1930s, displaying a white supremacist mindset, which two cases fall into the conviction of rape. The Scottsboro case started on a train to northernRead MoreRacism In America Essay1559 Words   |  7 Pagesto say to black people and white people that blacks were so subhuman and so inferior that we could not even use the public facilities that white people used. (Awesome work H) Discrimination in education, the increased economic oppression of blacks through the convict lease system, and widespread employment discrimination, lead to generations of impoverished and marginalised people of colour. Additionally the justice systems always favoured the opinions of white people. One of the most pivotal examplesRead MoreTo Kill A Mockingbird Racism Analysis1348 Words   |  6 PagesHarper Lee wrote, â€Å"To Kill a Mockingbird† during a racial period in her home state of Alabama. This was when the South was still segregated, forcing blacks to use separate facilities apart from those used by whites. The Civil Rights movement started to become more active when Rosa Parks refused to give up her seat on a bus in Montgomery, Alabama, in 1955. During this period, Martin Luther King, Jr., became the leader of the movement, and the issue began to gain serious national attention. This isRead MoreTo Kill a Mockingbird: Irony and Sarcasm1440 Words   |  6 PagesHarper Lees To Kill a Mockingbird is a highly regarded work of American fiction. The story of the novel teaches us many lessons that should last any reader for a lifetime. The messages that Harper Lee relays to the reader are exemplified throughout the book using various methods. One of the most important and significant methods was the use of symbols such as the mockingbird image. Another important method was showing the view through a growing childs (Scout Finch) mind, eyes, ears, and mouth.Read MoreTo Kill A Mockingbird Character Analysis Essay838 Words   |  4 PagesWe all have those special books that we hold close to our hearts due to the transformative affect they have upon us. Harper Lee’s, To Kill a Mockingbird (1960) is one such book. This story of discrimination may just alter the way we all view ourselves, others and the world we live in. Set in the 1930s throughout the Great Depression in South Alabama, the novel allows us all to come to the disturbing realisation that this novel remains as apt today as it did when it was first written 57 years ago

The Detective Story Genre Arthur Conan Doyles Sherlock...

The Detective Story Genre: Arthur Conan Doyles Sherlock Holmes Stories One of the most popular literary forms is the detective genre. The most remarkable detective author of all time is the late nineteenth century writer Sir Arthur Conan Doyle. His most prominent works are the famous Sherlock Holmes stories. These novels and short stories set the standard for the genre. Arthur Conan Doyles Sherlock Holmes stories can be considered a model for detective fiction because each is centered on a mystery, Sherlock is a brilliant detective, and clues are a prerequisite for success. The very essence of any detective story is the mystery. Unlike murder mysteries, which have a lot in common with detective stories, Holmess problems†¦show more content†¦Watson stated So accustomed was I to his invariable success that the very possibility of his failing had ceased to enter my mind (Doyle 218). Holmes fails, but the antagonist decides not to utilize the pictures after all. The mystery in Holmess stories can be a wide variety of things: stolen fortune, murder, scandal, and everything in between. While most mystery stories involve assassination, Unlike many detective stories, the Holmes dont necessarily have a murder (Horsley). Of course, you might not unearth an instance of Sherlock Holmes chasing down a missing cat, because even his least significant cases are of acute importance. Important cases seize the readers attention, and make the solution of the case more urgent. The opening case of a Holmes story often leads to a second account. Although there are some exceptions like A Case of Identity in which Holmes does not leave Baker Street, Holmes usually attends to the crime scene to investigate. He wastes no time in doing so: Holmes visits the scene of the crime, and he does so with rapidity (Holeman). Time and again, the original puzzle is of lower import than the latter. Holeman notes that The duo takes the investigation to the scene of the crime, or the site where the crime is to be committed. Often the main crime has yet to be committedShow MoreRelatedLiterary Figures Of The 20th Century1295 Words   |  6 PagesWriting 301 29 September 2015 Sherlock Holmes Sir Arthur Conan Doyle is not the most well-known author, but his characters are perhaps some of the most iconic literary figures of the nineteenth century. Sherlock Holmes, Doctor Watson, Professor Moriarty, and even Mrs. Hudson are all familiar to readers and non-readers world-wide. Over the course of his career, Conan Doyle published more than 50 short stories and novels about the brilliant detective Sherlock Holmes and his friend Doctor John WatsonRead MoreThe Role Of Justice And The Pursuit Of Righteousness971 Words   |  4 PagesSir Arthur Conan Doyle was and still is one of the most prominent figures in world literature, especially in the mystery genre. While many works of literature belong in the mystery genre, Sir Arthur Conan Doyle’s Sherlock Holmes series stands out the most. Sir Arthur Conan Doyle’s famous literary works, A Study in Scarlet, The Hound of the Baskervilles, and A Scandal in Bohemia share a common theme: the importance of justice and the pursuit of righteousness. Sir Conan Arthur Doyle was born on MayRead More The Typical Detective Genre Portrayed in Sherlock Holmes Literature1735 Words   |  7 PagesThe Typical Detective Genre Portrayed in Sherlock Holmes Literature The late Sir Arthur Conan Doyle was a phenomenally successful writer, not only in the Victorian era but is still popular today; his Sherlock Homes stories were perhaps his most successful, in which he combines realistic situations of murders and scandals with the improbable situation of such a successful detective. Victorian London was an exceptionally dangerous place to live. Prostitution, opium dens and murders were inescapableRead MoreThe Character of Sherlock Holmes in Sir Arthur by Conan Doyle1742 Words   |  7 PagesThe Character of Sherlock Holmes in Sir Arthur by Conan Doyle Sir Arthur Conan Doyle, the renowned author who gave birth to the extraordinary crime detective tales of Sherlock Holmes. Conan Doyle was born on May 22, 1859, in Edinburgh and educated at Stonyhurst College and the University of Edinburgh. From 1882 to 1890 he practiced medicine in Southsea, England. A Study in Scarlet, the first of 60 stories featuring Sherlock Holmes, appeared in 1887. The characterizationRead MoreThe Importance Of Literature1545 Words   |  7 Pagesobserves how the Sherlock Holmes canon affected lives, businesses, and pop culture, it becomes obvious how literature can change the world. Sherlock Holmes novels affected many lives, most significantly the life of the author, Sir Arthur Conan Doyle. The well known novels gave Doyle riches and fame, but this rather unexpected result stupefied him because he did not care for writing the detective’s adventures. In the beginning of the process around the late 1880s, Doyle used the stories to fill time whileRead MoreArthur Conan Doyle1369 Words   |  6 Pagesâ€Å"People who are in earnest are always interesting, whether you agree with them or not† (The Chronicles). Doyle may be known as the author of Sherlock Holmes, but there are other facets to his life. On account of some strange events that occurred, Doyle was persuaded into thinking that spiritual beings existed. As Doyle’s career advanced he drew the attention of many to himself. He succeeded both by gaining supporters and detractors. He built on his fame by giving lectures. These aspects of his lifeRead More Detective Fiction Sir Arthur Conan Doyle Essay1802 Words   |  8 Pagesâ€Å"for a book to be described as detective fiction there must be a central mystery and one that by the end of the book is solved satisfactorily and logically, not by good luck or intuition, but by intelligent deduction from clues honestly if deceptively presented.† (James. 2009: 16). This is traditionally conducted via a detective; a figure deployed within the narrative structure ‘whose occupation is to investigate crimes’ (Oxford. 2006: 202). Therefore detective fiction represents an enigma, aRead MoreAssessing the Significance of the Cityscape to the Narrative of Detection: The Sign of Four, and Farewell, My Lovely2477 Words   |  10 PagesThe Sign of Four is a detective novel written by Sir Arthur Conan Doyle, which was published in 1890. It is Conan Doyle’s second novel to feature detective Sherlock Holmes. Sherlock Holmes is a master detective, known for his deduction skills, disguises and most importantl y, his use of the city as means of solving mysteries. The cityscape plays a significant role in the narrative of The Sign of Four. Conan Doyle uses real places found in London in The Sign of Four. It gives the novel a degreeRead More Lamb to the Slaughter and The Speckled Band Essay905 Words   |  4 Pagesslaughter and the speckled Band have in common is the genre murder mystery Lamb to the Slaughter is a simple short story written by Roald Dahl in the mid 19th century. Where as The speckled band was written earlier Pre 19th century it was written By Sir Arthur Conan Doyle the creator of Sherlock Holmes a famous fictional detective with Watson as his side kick. The most obvious difference between the two stories is the way the story was set out. With Lamb to the slaughter you know how theRead MoreSir Arthur Conan Doyle - The Mastermind Writer1589 Words   |  7 PagesEnglish 1 3 December 2015 Author Study: Sir Arthur Conan Doyle - The Mastermind Writer The name of Arthur Conan Doyle has become synonymous with classic detective fiction. Doyle is the creator of two of the most well-loved and widely recognized fictional characters of modern literature—the brilliant detective Sherlock Holmes and his faithful friend and assistant Dr. John Watson. Holmes has continued to impress generations of readers with his masterful use

The Remittance Market in India

Questions: Examine the business process of QMG. Identify various issues of the business and impact on the sales. Assess the models and frameworks used in mattress industry associated with digital marketing. Provide recommendations for improving the sales and market share in the industry. Answers: Introduction Background of the study This study deals with company named Quality Marketing Group located in Rohtak City of Haryana, India. This particular company is proprietorship firm and manufacturers mattress, pillows as well as cushions under the brand name Sleepwell (Mazumdar and Sarkar 2012). This particular company is the distributor for the products of the company and suppliers more than 150 dealers in the State. This particular firm is working with 20 employees and viewing at sections like marketing as well as distribution in an overall manner. This particular firm aims at biggest retail stores in India and make ways for boosting the sales of the products in the near future. Addition to that, Quality Marketing Group aims at owning fabrics used for furnishing purpose in the most appropriate way (Osei-Bonsu 2014). Quality Marketing Group enjoys 40% growth rate from 2007 to 2011. It has rising demand in the industry. This particular firm enjoys high growth rate due to urbanization of cities in the country. It hel ps in understanding consumer as well as quality products in comparison with cheap material in an overall manner. Research Aims and objectives The main aim of the research study is to understand the business process of Quality Marketing Group (Paliwoda, Andrews and Chen 2012). Addition to that, it is necessary for understanding the changes required for improving in the level of performance in the near future. Aims of the study This particular research aims to understand difficulties in Quality Marketing Group. It should put emphasis on the proper understanding of the business process of Quality Marketing Group. Objectives of the study The main objectives of the research are to understand the recent trends, development, and view at the brand restraints for future growth purpose (Paliwoda, Andrews and Chen 2013). Some of the objectives of Quality Marketing Group are as follows: To examine in the business process of Quality Marketing Group To identify in the issues of business as well as impact on sales To assess in the model framework used in mattress in association with digital marketing To provide appropriate recommendations for improvement in sales as well as market share in industry Research Questions What are the factors that affect the business process of Quality Marketing Group? How profitability can be achieved by Quality Marketing Group in the near future? What are recent trends and development pertaining in Quality Marketing Group? Problem Statement This particular report faces various problems in the business process of Quality Marketing Group. It gives major emphasis as well as advice for the survival strategies for better performance as well as profitability for the same (Pasquier and Villeneuve 2012). It should focus on growth drivers and the competition for major players in the economy. This research report should find ways for primary data collection as well as focus group of the employees of Quality Marketing Group. It includes interview with the marketing experts and collection of secondary data for the same (Penaloza, Toulouse and Visconti 2012). Various sources of information include company financials, analytical findings as well as literature review for the same. Rationale of the study The main reason for conducting the research includes analyzing in the issues for the impact over the selling as well as distribution pattern of Quality Marketing Group. It should find new opportunities for growth purpose especially for digital marketing (Perryer, Egan and Sheehan 2012). Some of the issues need consideration in the research: Identification of the related challenges in the industry It is necessary for identifying in the transition stage in India for transforming the business in an overall manner. Implication of ERP system will help firm for rising in profitability in the near future. Grounds for decreased sales of Quality Marketing Group The small as well as unorganized players dominate most of the Indian Mattress (Peter and Donnelly 2013). It is necessary for capturing the big chunk of market share by the Quality Marketing Group Market Saturation Point Market Saturation point implies position of the product in the current market condition. In the market saturation point, it reveals with the further growth rate for exploring in the new market conditions as well as introduction of new products in an overall manner (Peter and Donnelly 2013). Research Hypothesis H0: Growth factors affect the profitability of Quality Marketing Group H1: Growth factors do not affect the profitability of Quality Marketing Group Literature Review Introduction In India, the SMEs play a very important role in manufacturing sector in India. It is one of the engines for economic growth in India. The small and the medium industries predominantly occupy a strategic position in the economic structure of India. The reason for this is that it contributes significantly in the exports, output, and employment (Kotler and Keller, 2012). The contribution by the small-scale industry is about 40% of the gross industrial produce and 50 percentages are accounted for the total of the exports of the manufacturing sector. More than 3.2 million units are spread over the entire country that produces over 8000 products (Afram 2012). This industry employs the maximum amount of people in the country after the agricultural sector. The employment in this sector is about 29.4 million people (Perryer, Egan and Sheehan 2012). There are 90 percentages of industrial units and there is 40 % additional value in the manufacturing sector. The small industries are the major p lanks for the economic development of India since the year of Independence (Peter and Donnelly 2013). The small family businesses in India have improved a lot. It contributes significantly to the GDP. In this section, analysis is done on the growth of the SMEs in India with special reference to the family business (Agwa-Ejon and Fore 2011). Conceptual Framework Figure: Formation of Strategy in High growth industries (Source: Perryer, Egan and Sheehan 2012) Performance and growth of the small-scale industries in India: The SMEs are growing significantly since the 1960s. The total number of people who were employed was 10 lakhs, while there were 12376 (Kotler, 2012). The SMEs witnessed a higher growth during the time of liberalization despite competition faced by the large-scale sector and MNCs. The primary objective of this type of industry is the employment generation. For stable employment, there is a need for industrialization (Audretsch 2012). It has been estimated that investment of one lakh in the fixed assets in the small industries that helps in generating employment in maximum amount. SMEs with the implementation of Internet can contribute in the economy. The GDP is expected to rise from 2.8 to 3.3% by 2015 (Marinov and Marinova 2012). Weakness and Strength of the SMEs: The following are the strength related to SMEs: Flexibility The small family run businesses can easily absorb the new methods and adapt to the innovation. The changing of the system would require much lesser cost and more less time. The reason for this was the lesser spread of the business (Keegan 2012). Owner Management: In case of SME, the owner management helps in making the decision making much quicker (Mazumdar and Sarkar, 2012). Less expensive labour: The small industries mainly use cheaper labour and so the cost of production of the company is reduced (Kaynak and Jain 2012). Favourable capital to output ratio: The SMEs are labour intensive and making utilization of the resources will help in keeping the capital investment per unit of output low (Blackman 2012). Weakness related to the SMEs: Lack of consciousness of quality: The quality of the product by the company is not maintained as the focus of the company is primarily of sell (Osei-Bonsu 2014). Lack finances to support business: The capital held by the small business family is very limited. This restricts the company to curbe the expenditure. Lacks appropriate work culture: The regularity and disciplines is hardly maintained in their work. This is reflected in the quality of the product that is generated (Jolibert 2012). Marketing Factor related to Family Business Development: There are some very important factors: Customer support: The SMEs should keep in mind to provide customer support services. This would help the company to earn customers that are more loyal. When importance is given more on offering superior service the business would function more smoothly (Choochote 2012). Pricing Strategy: The pricing of the commodities is done keeping in mind the view of the public. In the developing country, the large medium class families are dependent on this type of industry for their daily products. The prices are quoted so that is gets affordable to the public (Jham and Puri 2014). Quality: The quality of the product of the SMEs is not superior. The companies need to engage in constant technology enhancement so that it can offer quality products (Cavusgil, Knight and Riesenberger 2012). Family Business: Intrinsic for India Family business in India range from a local kirana to large conglomerates with business interest that are varied equally. The growth of these industries have stepped outside their zones and acquired companies in the new geographical areas. The contribution to the growth is recognised increasingly (Clow and Baack, 2012). There has been existence of family business in India from time immemorial but there are significant disturbances that are faced. The disturbances that are faced are managing of the opinions of the different family members and solving the dispute, creation of a clear plan between the cousins and the siblings, the younger generation find it difficult in proving themselves to the former generation (Paliwoda, Andrews and Chen 2012). The additional troubles are differences in the view of the new and older generation and streamlining and regular access to the capital to help the business develop. The survey done by PwC on family business in India shows the firms are vibrant , robust and successful. They are highly entrepreneurial and ambitious (pwc.in 2016). The profit that is incurred by them is huge in the ambiguous economic environment (Fatema Khatun. and Hasan Ali 2012). This type of business contributes substantially to the growth of the Indian economy. The government are also targeting this industries are providing ample support like the access to capital, clarifying the tax issues and providing greater predictability (Panizzolo et al. 2012). Challenges faced by Family business in India: In the competitive environment today, innovation plays a very important role for the business to survive and thrive. The continuous level of innovation in the family business in India is viewed as a challenging aspect in the coming 5 years (Jamali, Lund-Thomsen and Jeppesen 2015). The additional challenges that family businesses are going to face are talent issues, technological needs and comply with regulations. Competitive Advantage from Innovation: The survey done by PwC found that 56 % of the family business in India thought perpetual innovation is a key challenge in the years to come (Pasquier and Villeneuve 2012). For implementing innovation successfully, there is a need for combining the new strategies with the goals of the business. The companies need to invest in innovation and promote culture where mistakes are taking place. The ranks should also reflect that innovation is crucial (Ghobakhloo and Tang 2015). Retaining of talent: Holding back of talent is an important part for any type of business organization. The family businesses know that attracting 40 % talent and retaining of 36 % of it is quite a challenge in the medium term (Vrgovi et al., 2012). Efficient planning: Developing and mentoring of the next generation of leaders and successors is a very integral part for the successful operation of family business (pwc.in, 2016). It was suggested by 22% that training and preparing potential staff members for making high-level decision-making and survival of the succession is a challenge that waits for the future (Glynn and Woodside 2012). Requirement of technology: The advancement of technology involves redefining the business models, the change in the dynamics of the industry and strategies (Penaloza, Toulouse and Visconti 2012). The family businesses are fully aware of the risk that is associated with the business regarding the implementation of new technology and or adapting to the new technological changes. There are one third of the companies who felt that there is a need to change constantly with the technology enhancement (Halkias and Thurman 2012). The old business models are thus turning out as obsolete. There is a need for investment in RD. Future of Indian family Business: The growth of the Indian family business is positive despite the slowdown of the economy recently. Many of the respondents hold the opinion that 74 percentages of the companies had a remarkable growth in the past 12 months while there are 94% who are likely to grow aggressively or steadily in the next five years. All the family run business are confident in meeting the goals. This does not mean that family business would not face the effect of slow down of the economy (Perryer, Egan and Sheehan 2012). There are cases when they have revised or missed the planned annual growth targets and reduced the head counts. Despite the slowing down of the economy, the IMF has been investing in the projects in India, as this would be the fastest growing economies in comparison of the emerging and developed markets (Hutt and Speh 2013). The exposure of the family business is limited to the external markets and this is a strong contributor to their optimism. The world economy is mired in terms of th e uncertainty and accounts for 27 % of sales of the Indian family business. The family business optimism is much stronger in India as against the other developing countries (Iftikhar Hussain, 2012) . The results have shown that results were lesser aggressive in North America and Western Europe. Thus, the family SMEs has huge prospect to explore. Figure: Timeline of Family business growth with respect to the global market (Source: Penaloza, Toulouse and Visconti 2012) Conclusion The contribution of family business is very important for the growth of the nation. With family businesses, getting more involved is making the organization run professionally and imbibing corporate strategies that would help the business to succeed. These types of businesses are getting more aware of their stand in respect to the larger schemes. It only requires sometime for the family business to collaborate rather than compete and keep the government policies and actions in their favour. The government is also cooperative in guiding the firms by putting the fiscal policies in their support. It is suggested that the leaders of the family business must be efficient in acquiring the right blend of technology, talent and innovation so that it stay ahead of the rivals. Chapter 3 Research Methodology Introduction This particular section helps in focussing on the method selection by Quality Marketing Group. It is required for collection of reliable information on Quality Marketing Group in an overall manner (Agarwal 2012). It indulges related theories as well as investigations in testing the specification on Quality Marketing Group. Conduction of survey will be taken from 50 employees of Quality Marketing Group. This particular interview method helps in gathering reliable information for smooth functioning of the business enterprise. Data collection method ensures cases discussing related factors given in the current market scenario of Quality Marketing Group (Berenson, Levine and Krehbiel 2012). Types of Investigation It is important to understand various investigation criteria for final conduction of research on Quality Marketing Group. This investigation patterns helps in gathering data collection methods from the potential customers on timely manner (Berenson, Levine and Szabat 2015). It includes taking help from the managers of Quality Marketing Group. It includes positivism, interpretivism as well realism for the same. This investigation process will give detailed idea on related concepts for in-depth analysis in an overall manner (Brase 2015). Philosophies of Research Figure: Research Philosophies (Source: Brase and Brase 2012) Positivism includes collection of data on empirical terms. These particular research philosophies are independent in nature based upon the human thoughts by Quality Marketing Group (Brase and Brase 2013). Interpretivism is one of the research philosophies relating with human thoughts as well as feelings for the same. This particular philosophy is measured statistically from the emotional side of human beings and discussion for the same (Brysbaert 2011). Realism is the combined concepts of interpretivism as well as positivism in an overall manner. It mainly focuses on the real issues in real life (Chaubey 2013). This particular research philosophy includes visibility for the world and matters with individuals in an overall manner. Justification of the method (Positivism) In this particular research, positivism reveals with the statistical consideration and measuring terms in an overall manner. As far as positivism is concerned, proper hypothesis, conduction helps in collecting data on Quality Marketing Group (Cornillon 2012). This particular method helps the researchers for in-depth analysis for future course of business activities of Quality marketing group. Other concepts include interpretivism and realism fails to address the real issues in the economy factors in an overall manner. Real issues need urgent consideration on matters relating Quality-marketing Groups marketing strategy for future business purpose. In comparison with other philosophy types, they are time-consuming and raising economy in the near future (Daniels 2011). Positivism ensures well-maintained structure for setting in the rules as well as regulations. It gives accurate and appropriate ways for the related experiments in the applications of data collection on Quality Marketing Group (Pasquier and Villeneuve 2012). Research Approaches Figure: Research Approaches (Source: David and Nagaraja 2012) Research Approach helps in conducting the research in synchronized manner. It includes related approaches and discussed in the next section with proper justification (De Muth 2012). This particular approach includes in-depth analysis on Quality Marketing Group. Deductive approach reveals the derivations by the researchers on topic Quality Marketing Group. In this particular research, it enhances multiple premises for helping with the links from the conclusions in an overall manner (Perryer, Egan and Sheehan 2012). Figure: Process of Deductive Approach (Source: Devolder, Janssen and Manca 2012) Inductive Approach reveals opposite meaning with deductive approach. This particular approach purely relates with quantitative facts in collection of real data as far as possible. It mainly collects information from the customers and interaction for the same (Fang 2012). This particular research approach helps in analyzing the issues including the level of performance as well as actions from the customers (Paliwoda, Andrews and Chen 2013). It helps in conduction of further research in the near future. Justification of using the approach (Deductive) In this particular research, deductive approach is applicable for the derived consideration for the Quality Marketing Approach. Inductive approach fails to address appropriate recommendations for the researchers on conduction of research for Quality Marketing Group (Field, Miles and Field 2012). Deductive approach helps in incorporation of ideas from the previous research and conducting by the researchers in understanding own ideas as well as knowledge for the same. Research Design In this particular section, in-depth research conduction helps in understanding facts on Quality Marketing Group. It is important for using related tools as well as elements in conducting research in simpler terms in an overall manner (Gerstman 2012). This particular research design will help in understanding the exact problems and conduction of appropriate hypothesis for the same. Three major research designs include: Figure: Research Design (Source: Givens and Hoeting 2012) Exploratory Investigation helps in creation of knowledge by own. In the particular scenario, it is important for the researcher in gathering reliable information on Quality Marketing Group. This particular investigation process ensures less idea on the given topic and less viable option for the researchers in an overall manner (Graham 2011). It is weak selection and fails to provide clear idea on the given topic for the same. Explanatory Investigation includes proper explanation on the related concept of cause and effect relationship in an overall manner. This particular investigation process designs the figures on Quality Marketing Group (Hanneman, Kposowa and Riddle 2012). It helps in drawing effective conclusion for the related research work on Quality Marketing Group. Descriptive Investigation is an effective investigation process that helps in gathering ultimate knowledge on topic for Quality Marketing Group (Heckard, Utts and Utts 2012). It mainly provides clear perspectives and collection of proper information by the researcher on Quality Marketing Group. Justification of adopting Descriptive Investigation In this particular research, it is essential for using descriptive investigation process for getting reliable information on Quality Marketing Group. Researchers use descriptive investigation for broader perspectives on related topic in an overall manner (Heiman 2011). This particular investigation process helps researchers for collection of information and developing own ideas as well as opinions in an overall manner. It relates directly with the practical process on life experiences in the most appropriate way. As far as explanatory and exploratory investigation is concerned, it fails to connect with detailed analysis and description on Quality Marketing Group (Jarman 2012). Sampling It is important to understand the fact that sampling relate with process for selection of certain portion of people from the entire population in an overall manner (Jager-Waldau 2011). Sampling includes probability as well as non-probability sampling for the same. Sampling Types As far as probability sampling is concerned, biasness excludes and selection of 50 employees in an overall manner (Kollo 2013). This particular technique helps in gathering information from 50 employees of Quality Marketing Group. As far as non-probability sampling, collection of data from 2 sales managers as well as 3 personnel sales managers of Quality Marketing Group. Data Collection In this particular case, it is important for conducting primary research and using various collection methods in an overall manner (Leshik and Cralle 2011). It includes quantitative data collection as well as qualitative data collection methods for the same. Quantitative Data Collection This particular method of data collection helps the researchers for conduction of in-depth analysis in an overall manner. Data collected from 50 employees of Quality Marketing Group (Paliwoda, Andrews and Chen 2012). Qualitative Data Collection This particular method of data collection helps in understanding the importance of services by the employees of Quality Marketing Group (Liang and Li 2012). Conduction of interview from 2 sales managers and 3 sales service personnel of Quality Marketing Group. Data Analysis In this particular section, researchers conduct research with the help of SPSS software. Researchers need to conduct quantitative data analysis for gathering reliable information especially from the customers (Lind, Marchal and Wathen 2012). On the contrary, qualitative data collection ensures taking interview from the managers of Quality Marketing Group. Accessibility Issues It is important to consider the fact that researchers needs interaction with the customers as well as managers of Quality Marketing Group (Lind et al. 2012). Ethical Considerations It is important to consider the fact that researchers needs maintenance of basic etiquettes. They should be patient by nature and conduction of interviews in synchronized way (Lind, Marchal and Wathen 2011). It is essential for conducting the interview especially from the managers and customers of Quality Marketing Group. Time Schedule (Gantt chart) Main Activities Week 1 Week 2 Week 3 Week 4 and 5 Week 6 and 7 Week 8 Topic Selection Components of Literature Review Research Methodology Primary Data Collection Analysis and interpretation Findings Conclusion and Recommendations Submission of Project Chapter Data Analysis This chapter of the study will conclude about the different kinds of data collection as well as the different kinds of data analysis procedure, which the investigator has done in the entire investigation procedure (Hutt and Speh 2013). Mainly there are two kinds of data analysis and data collection procedure, which the investigator has adopted in the operations of the investigation procedure. In the entire investigation procedure, the analyst has divided the entire primary data collection procedure into two parts. One part is known as the quantitative data analysis procedure and on the other hand, the investigator has used the notion of qualitative data analysis procedure. However, the investigator in the study also focused in the application of the secondary method of data collection. In the quantitative mode of data collection procedure the investigator has interrogated 50 employees in the marketplace. On the other hand, in the qualitative part of the data analysis procedure the investigator has interrogated five official and sales managers in the market place (Hutt and Speh 2014). Ten quantitative questions were developed by the investigation in the process of quantitative data analysis procedure and on the other hand, the manager in the qualitative data analysis procedure developed five questions (Kotler and Keller 2012). The investigator developed all the questions i n the data analysis procedure by maintaining the privacy level and the data protection act of the selected organization (Jamali, Lund-Thomsen and Jeppesen 2015). In the secondary data analysis, part the investigator the investigator has used different kinds journals, articles, official websites, and statistical data in order to conclude the entire investigation procedure with effective information and effective data. Primary Data Analysis Interrogating 50 employees in the family business, the primary data analysis procedure is organized. The investigator has developed this particular questionnaire keeping in mind the requirement of the investigation procedure (Mazumdar and Sarkar 2012). There are some current issues, which are highlighted in the study. The objective of this particular investigation procedure is to develop proper business plans, which will allow this particular organization to overcome the different kinds of organizational issues in recent time. Quantitative Analysis Q1) what are the different kinds of strategies applied in order to expand this family business. Points No. of respondents Total No. Responds Percentage Development of new strategies 15 50 30% Technological Advancement 10 50 20% Digital marketing 15 50 30% Proper Marketing plan 10 50 20% Table 1: Strategies applied in order to expand this family business Findings and Analysis There are certain areas, which the researcher has concluded for the family business (Marinov and Marinova 2012). The four factors, which the investigator has concluded, are development of a proper marketing plan, digital marketing plans and process, technological advancement, and development of new strategies are the four factors important factors, which are concluded by the investigators. The investigator has a mixed review from the above questions. Nearly 30% of the employees concluded that development of new strategies would be the best option for the development of this particular family business. The second option, which is highlighted in this particular question, is technological advancement. About 20% of the employees in the organizations agreed that technological advancement would be the ideal option for the business enhancement. However, developing a proper business plans and procedures, and the notion of digital marketing are the last option, which the reaming employees in the organizations concluded. Figure 1: Strategies applied in order to expand the business Q2) what kind of marketing mode does this organization prefers? Points No. of respondents Total No. Responds Percentage Traditional shopping 50 20 40% Modern shopping 50 30 60% Table 2: Mode of marketing adopted by the organization Figure 2: Mode of marketing adopted by the organization Analysis and Findings The above tabular information concludes about the mode of marketing which the employees concluded. The application of internet has provided one of the major breakthroughs in the daily operations of the life. The contribution of internet towards the development process of E commerce as well as E shopping is remarkable. The bulk of the employees prefer the notion of modern mode of shopping which the organization needs to adopt in order to develop a proper business plan and proceedings. There are several advantages of modern mode of shopping i.e. E shopping as compared with the traditional mode of shopping. The customers will be benefited in different ways. From the above research question, the bulk of the respondents prefer online marketing. It will provide an additional benefit to the organizations. In order to develop a proper business plan the company needs to develop a digital marketing plans and proceeding. Nearly 60% of the entire employees concluded online marketing as compared with traditional mode of marketing. On the other hand, nearly 40% of the reaming employees concluded traditional mode of shopping. The QMG Company needs to develop a digital marketing plans and proceedings that should bring change in the entire organizational plans and procedures of the company. Q3) what are the different factors you think that effects the purchasing decisions of the employees? Points No. of respondents Total No. Responds Percentage Price 30 50 60% Band 20 50 40% Table 3: Factors affecting the purchasing decisions of the employees Figure 3: Factors affecting the purchasing decisions of the employees Findings and Analysis From the above question, the investigator has concluded about the two factors, which affects the purchasing decisions of the employees. Brand and price are the two important factors, which affects the purchasing decisions of the employees. The bulk of the respondent in the data collection procedure agreed that pricing strategies of different companies affects the purchasing decisions of the employees. Nearly 60% of employees agreed with this particular fact that pricing strategies of different organization affects the purchasing decisions of the customers. However, in case of brand-fascinated people the purchasing decision is not affected by the notion of pricing strategies by different organizations. In order to develop a proper business strategy the company needs to develop a proper pricing strategy, which will enhance the marketing plan of the company and most importantly, it will allow the selected organization to build a competitive advantage in the market. Q4) Do you think that QMG the distributor of Sleepwell maintains a sustain level of quality on the products and service Points No. of respondents Total No. Responds Percentage Agreed Strongly 5 50 10% Agreed 10 50 20% Accepted 25 50 50% Disagreed 10 50 20% Disagreed Strongly 0 50 0% Table 4: Quality Level of different products of Sleepwell Figure 4: Quality Level of different products of Sleepwell Findings and Analysis From the above tabular information the organization Sleepwell as well as the distributor QMG needs to focus more in quality. The investigator concluded that half of the employees nearly 50% were neutral with this particular question. The business process of the selected organization in the study is diversified. Some of the respondents in the employees agreed and disagreed with that the organization needs maintains quality of the products, which they offer in the market. The investigator in this question concluded, that the company needs to focus more in quality in order to maintain a proper competitive advantage in the marketing plans and procedures. Quality is one of the most important and crucial factors in the business operations. The review of different employees is very much important in this particular question. Q5) Do you think that QMG maintains a good customer support process in the business organization Points No. of respondents Total No. Responds Percentage Agreed Strongly 5 50 10% Agreed 20 50 40% Accepted 15 50 30% Disagreed 10 50 20% Disagreed Strongly 0 50 0% Table 5: Customer support of QMG and Sleepwell Figure 5: Customer support of QMG and Sleepwell Findings and Analysis This is one of the most important questions, which the investigator has developed in the operations of the investigation procedure. The notion of the customer support is one of the most crucial factors for every business organization. The ultimate objective of any business firm is to develop a strong customer database, which will increase the sales and the profit simultaneously in any business structure. From the above tabular information, the investigator has concluded that the company has done well towards maintaining a proper customer support service in the organization. Majority of the employees about 40% agreed with the fact that this particular organization has maintained a proper customer service system, which includes different kinds of feedback system. The notion of developing a proper feedback system in the organization will allow the company to maintain a strong customer database. If the customers are satisfied with the service it will automatically allow the organization to maintain a good customer retention policy. On the other hand, 30% of the employees were neutral with this particular concept that this particular organization maintains a good customer service support. With respect to this particular question, the organization needs to analyze all the important which are involved in the process of development of a strong customer support in the organization. Q6) Do you think that QMG maintains a good customer relationship management in the business operations? Points No. of respondents Total No. Responds Percentage Agreed Strongly 5 50 10% Agreed 25 50 50% Accepted 10 50 20% Disagreed 10 50 20% Disagreed Strongly 0 50 0% Table 6: Customer Relation Management of QMG Figure 6: Customer Relation Management of QMG Findings and Analysis Customer relationship management is one of the most factor in the development process f a strong business plans and proceedings. From the literature review of the study, the objective of the organization is to survive in the competitive marketing structure. Development process of a strong customer relationship management will allow this particular organization to emphasize in a proper business plan, which will allow this organization to sustain in the competitive age. From the above question, the investigator has concluded from the research findings that most of the employees in the investigation procedure concluded that this particular organization maintains a good customer relationship management. Nearly 20% of the employees in the entire investigation procedure agreed with the fact that this particular organizational maintains a good and proper customer relationship management. Nearly half of the employees agreed with the fact that this particular organization has maintained a proper customer relationship management. Q7) what are the factors do you think that QMG needs to focus in order to maintain a steady and a proper competitive advantage in the market? Points No. of respondents Total No. Responds Percentage Customer Service 10 50 20% Customer Relationship management 10 50 20% Maintaining product quality 20 50 40% Pricing policies 10 50 20% Table 7: Factors that needs to be emphasized in the business operations Figure 7: Factors that needs to be emphasized in the business operations Findings and Analysis In order to conclude this particular question the investigator in the study has a mixed review. The four factors are customer service, customer relationship management, maintaining product quality and pricing policies. Nearly 20% of the employees agreed, this particular organization, needs to focus in the process of development of strong customer service. On the other hand, nearly 20% of the reaming respondent in the entire population agreed, the company needs to maintain a strong customer relationship management. However, nearly 40% of the employees concluded that maintaining the quality of the product is another important factor, which this particular organization needs to emphasize in the business operations. Finally pricing decision-making policies is another important factor, which this particular organization needs to focus in the development process of a proper marketing plan according to the reaming 20% of the employees. From the above data analytical part the investigator has concluded that these factors needs to be maintained in a proper manner which will help this particular organization needs to be developed in order to develop a proper competitive plans and procedures. Q8) Are you satisfied with all the products and services, which this particular organization offers in the market Points No. of respondents Total No. Responds Percentage Satisfied 15 50 30% Neutral 15 50 30% Not satisfied 10 50 20% Table 8: Products and services of the organization Findings and Analysis From the above tabular information, it can be concluded that nearly 30% of the respondent in the employees were satisfied with the product and services, which are offered by the selected organization. About 30% of the respondent was neutral with the products and services, which are developed by this particular organization in the business operations. About 20% of the employees agreed that they are not satisfied with the products and services, which are developed by this particular organization in the business operations. Q9) Do you think, the discounted plans and strategies will allow the organization to develop a strong customer retentions policy? Points No. of respondents Total No. Responds Percentage Agreed Strongly 10 50 20% Agreed 10 50 20% Accepted 20 50 40% Disagreed 10 50 20% Disagreed Strongly 0 50 0% Table 9: Discounted offers provided by the firms Figure 9: Discounted offers provided by the firms Findings and Analysis Discounting is a part of the pricing techniques and system. Offers and discounts are the most important and crucial factors, which allow different, firm to maintain a strong customer base. Pricing is one of the most crucial factors in the entire in the entire decision making policies of different firms. Some of the most important factors, which allows the organization to develop a strong and a proper customer retention policy is the application of different kinds of pricing factors, which includes different discounted prices and techniques. The majority of the employees in the entire investigation procedure were neutral with this particular question. Some of them think that this particular organization provides different kinds of discounted prices and offers to the customer and on the other hand, some of the customer was disagreed with the fact, this particular organization develops different kinds of discounted prices and techniques in the marketing plans and techniques of the organizations. The ultimate objective of this particular question is to highlight and analyze all the important points, which allow this particular organization to maintain a sustain level of business. Q10) which mode of advertisement does the company follows in the daily business operations. Points No. of respondents Total No. Responds Percentage Modern mode 20 50 40% Traditional Mode 10 50 20% Paper mode 10 50 20% Media Mode 10 50 20% Table 10: Mode of Advertisements Findings and Analysis Advertisement is one of the most crucial parts in the business operations. There are different modes of advertisement system in different business organization. In order to develop a proper advertisement system there are different factors which different companies needs to develop in the advertisement procedure. The tabular information will conclude what are the different modes of advisement does the respondent follows. Majority of the employees about 40% agreed that the company follows modern mode of communication in the advertisement procedure. On the other hand, 20% of the employees in the population agreed that this particular organization develops the traditional mode of communication in the advertisement plans and procedures. The reaming 20% of the population has concluded that paper mode and media mode are the two mode of communication, which this particular organization follows in the organizational plans and procedures. Figure 10: Mode of Advertisements Quantitative Methods In order to organize a qualitative data collection the investigator has developed two questions for the official manager of the QMG based on the requirements of the investigation procedure. The objective of the study is to analyze all the facts and findings, which will allow the organization to develop different kinds of plans and strategies, to achieve the common organizational goals and managerial objectives. Question: What are your plans and actions for the future business? Answer: The first manager concluded that all the data, which are collected from the above investigation procedure, would help the organization in different ways to develop plans and objectives for the future. The second manager in the study concluded that all the feedbacks, which are collected, would play a crucial part in the development process of a proper business plans and proceedings. According to the third manager in the study, there are certain areas, which can be developed in order to implement all the organizational plans and procedures, and the most importantly the organization will focus on that. The forth manager in the study, is very much concern about the expectations and the feedbacks of the employees. It will help the organization to implement all the plans and proceedings in a proper manner that will allow the organization to achieve the common organizational goals and activities. Chapter 5 Discussion Introduction In this section of the assignment, the analysis is done on the finding of the primary data and its relation to the literature review (Glynn and Woodside 2012). The primary data collection is done by interrogating the employees, who are engaged in the family business, Apart from the employees, the sales manager and the five officials have been interrogated (Agwa-Ejon and Fore 2011). In this chapter, we get an overall background on how the marketing and distribution of the family business runs. Summary The family members are eager to expand their business so that they can earn more profit and provide more employment opportunities. When they were interrogated about their preference for expansion. There was difference in the opinion some preferred digitization of marketing plan while some accepted the new strategies would help business to flourish. In the literature review, a clear understanding is made on the way the SMEs operate (Cavusgil, Knight and Riesenberger 2012). SMEs in India lack technology enhancement so the need for technology is felt in the sector. The plan for the business also plays a very important role. As per the literature review, most of the SMEs are engaged in traditional form shopping. When the opinions of the employees were asked regarding their preference of the type of shopping that the industry needs, they highlighted on online shopping due to its several advantages (Ghobakhloo and Tang 2015). The customers find it convenient to choose the product from the E-commerce website and they have the alternative options of payment (Clow and Baack 2012). The employees also hold the opinion that the modern type of shopping is much required for increasing the profitability of the organization. In the literature review, it has been seen that the brands does not affect much as the prices of the products do. When the opinion regarding the purchases is asked to the employees, prices of the products play a very important role (Fatema Khatun. and Hasan Ali 2012). Majority of the employees agreed to this. There is a need for the managers to see that the prices are quoted in such a way so that it incurs profit for the company and satisfies the customers (Glynn and Woodside 2012). QMG is more focused in delivering quality products and so markets and distributes products of Sleepwell. When the managers were asked regarding the sustained effort to maintain quality (Ghobakhloo and Tang 2015). They agreed that they are making the effort to keep all the quality products of Sleepwell so that it captures the right customers from the market. Thus, quality is a very important factor for the business. When the employees were asked regarding customer support of the company QMG. Majority of the employees hold the opinion that the customer support process of QMG is satisfied. The company QMG is very concerned about the feedback of the customers so it holds a strong data base system (Glynn and Woodside 2012). The satisfied customers will help the company to retain their valued customers. There is a need to change the process of customer support so that changes in the organization can be done. In the literature review section, we have seen that this is a competitive type of market. A good customer relationship management would help in the development of business proceedings and plans (Hutt and Speh 2013). The products that are sold by the company are more or less satisfies the customers. The sales managers accept the modern mode of marketing as this will help them to sell the products at a larger amount (Fatema Khatun. and Hasan Ali 2012). Challenges and plans Different official manager has concluded different views on the selected questions. According to the second manager, concluding the different requirements of the marketing is one of the most challenging jobs in the business operations (Hutt and Speh 2014). The third manager in the study concluded that implementing all the plans and policies of the organization in a proper manner is the one of the most challenging and important job in the entire organizational and business procedure. The forth manager in the study concluded that it is one of the most difficult job in the organization is to develop all the plans and polices of the in the proper and the right manner (Cavusgil, Knight and Riesenberger 2012). If all the plans and polices of the organizations is developed in the right and the proper manner then only the organization will be able to achieve the common organizational goals and organizational procedure (Jamali, Lund-Thomsen and Jeppesen 2015). Conclusion The plan of the future for the QMG business is to expand and fulfil the goals. The company wants to include systematic organizational procedures and plans (Clow and Baack 2012). The important step that marketing managers should include is to modernise the way the products are distributed. In this modern world, the customers prefer to purchase the product online (Marinov and Marinova 2012). The feedback of the employees will help in improving the products. Chapter 6 Conclusions and Recommendations Conclusion From the above study, it is easy to gather reliable information on Quality Marketing Group. This particular research will give brief explanation on the business process of Quality Marketing Group in the current market structure. It aims at enjoying highest market share in India. Researchers are not allowed to force any customers or managers for participating in the survey as well as interview for the same. In the data protection act, it is clearly mentioned that researchers will get punishment in case of leaking information on company profile in any form. There is a need for devoting more resources and time on innovation and entrepreneurship in the operations that exist. The goals and the strategies need to redefine from time to time with respect to the strategies. However, with the uncertainty in the current economic environment, the family business is trying for long-term investment and capital is more patient. This is an incentive of handling the business to next generation. It is seen that the role of the investors is more crucial than that of the managerial for the next generation. Recommendations It is recommended that Quality Marketing Group conduct innovative ways in distribution pattern for attracting sale. It is necessary for viewing at the sales pattern and profitability for the same. Every business aims at profit maximization with limited usage of resources in an overall manner. Conceptual framework explains ways for earning profitability by Quality Marketing Group in the near future. Online tools and face-to-face conversations help in conduction of interview in an effective manner. Most of the time managers face difficulty in managing time and conducts interviews in phone. Managers fail to address the questions of the researchers due to lack of time. 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Beauty Contest free essay sample

A beauty pageant is a competition that is based solely on physical attributes but often includes talent, personality and question and answer portions. Most beauty pageants are made for women especially young girls at the age of five. Although beauty pageants are seemingly harmless and just provokes the competitive side of women, it should not be welcomed to young girls at age ten and below because (a) beauty pageants set their own definition of what is beautiful, (b) it may affect their future outlook in life, and (c) it is a form of abuse to young girls. Even though most beauty pageants are for women and is a competition on physical appearance, it is difficult to join one especially since they have their own definition of what is beautiful. Most of us look not only on the outer beauty of people but also on the inner beauty. In beauty pageants, what is important is your outer beauty. We will write a custom essay sample on Beauty Contest or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page They give more importance on how you look in a dress and how well you can carry yourself. This can be a setback to young girls wanting to join beauty pageants because in a way, these pageants are discriminatory to others. To be able to join a pageant you must first meet their requirements such as having the right height and weight, having the right size of body and most of all having a beautiful face. Aside from these, you must also be the right age. The most common of all pageants are the ones for young girls wherein they need to wear sparkly clothes just to attract the attention of many. Children who are aspiring beauty queens tend to be pressured by their parents. According to the article entitled, â€Å"The child beauty-pageant queens who grew up† (2008), mothers hire make-up artists just to apply make-up on their daughter’s faces. And these girls cannot do anything about it because it is their parent’s will. During these events, young girls are criticized by judges as they get on stage wearing skimpy clothes, shaking their butts while making kissy faces (Frazier, 2009). Another is that rather than basing their judgments on the girl’s capabilities, they value more what the girls look like. As a result, young girls will ten to believe that it is right to judge others – to think of them as objects who can be criticized by their personality or what they wear. Thus, it may have an effect on how they will perceive other people. Instead of looking at what is on the inside, like their personality or attitude, they will look at what is on the outside. Young girls will have the same perception of what is beautiful and think that they, too, are capable of criticizing others based on their appearance. Beauty pageants may also be considered as a form of abuse especially if the child is forced into joining. Most mothers pressure their child into joining these competitions because of the prize money they will be receiving after. They do not think of the consequences it may bring into their child’s life. There are some cases wherein young girls do not win and they will always carry the burden of thinking that they are ugly. Also, young girls are taught to be more competitive at a young age. In the article, â€Å"The child beauty-pageant queens who grew up† (2008), when the young girl, Asia, was interviewed why she joined the pageant, her answer was â€Å"We like to go where the money and the cars are prizes, grandmother really needs the car and we really want money, money, money! † In order for them to win, they must wear thick make-up and practice their talents that their mothers are making them do. While it is fine to make your children wear make-up and pretty clothes, they should not be pressure into doing something that they are not willing to do. Using young girls as a means to get easy money is not the way to treat children. Therefore, beauty pageants should not be welcomed to young girls because beauty pageants set their own definition of what is beautiful, it may affect their future outlook in life and it is a form of abuse to young girls. It brings negative results to young girls and sets as a bad example. It should be meant for fun and not a means for parents to get easy money and for others to criticize what is and is not beautiful.

Advanced Selling Strategies †Business 500 Level Book Summary

Advanced Selling Strategies – Business 500 Level Book Summary Free Online Research Papers Advanced Selling Strategies–Business 500 Level Book Summary Most sales success comes from the mind. Performance is a function of attitude, skills and action. By accepting complete responsibility, we undertake our own creative force and end up making things happen. The intensity to produce results creates results, which feeds the desire to create more results. There are seven mental laws of selling. The Great Law, or of cause and effect; Compensation, or of sowing and reaping; Control, which affects feelings; Belief, and with emotion creates reality; Concentration, with which what is dwelled upon grows and expands in the mind; Attraction, where you attract similar minded people; Correspondence, where your outer mind is a mirror of the inner mind. There are seven exercises to achieve mental fitness. These are positive: self talk, self imaging, mental food, people, training and development, health habits, and positive actions. Salespeople should always perform an analysis of there strengths and weaknesses and at the same time ensure their mission statements match their values and beliefs. The biggest fear of selling is the fear of rejection. Conversely, the biggest fear of buying is the fear of failure – people don’t like to be criticised or question by their friends. Everyone wants to be a Mr. or Mrs. Jones, so why look different, save the embarrassment. And everyone who has a negative buying experience files the experience away to further fuel more anger and resentment the next time. Which is why there are so many buyer reactions, but most of them could be categorized into specific sets. The critical factor in selling today is to help people reduce their perceived exposure to risk. Risk increases with the size of the sale and becomes directly apparent to a buyer in direct proportion to their unfamiliarity with the sales person. Therefore successful salespeople position their products as the low risk product, but before they do this, they build trust with buyers. Salespeople need to ‘relieve the tension’. So, rather than the old dog style of selling, today 40% of the sales process is building trust, 30% diagnosis, 30% presenting and closing (or closing while presenting). Listening is everything. God gave us two ears and one mouth so we could use them in that proportion in order to help us to learn how to trust each other. Listening develops character, and is a self discipline which must be practiced. Listening means listening attentively, and practicing how to shut up (especially when asking for the sale) and learning to pause before replying. Seven steps towards relationship building include: never criticising, never complain, never condemn, always approve, accept and appreciate with admiration the beliefs and opinions of clients. And, give them the attention and agreement they need from you. Building MEGA CREDIBILITY means everything counts. Every piece of evidence that proves a clients delight with the company or sales person must be recorded as precisely, concisely and clearly as possible. Photos, highlighted letters, testimonials etc, must be maintained in a presentation format for future customers to absorb before the sales person even starts talking about his/her product. When it comes to people buying from you, there seems to be a Law of Duality, of primary and secondary, of reasons that sound good and the real more subtle hidden reasons. Find the secondary reasons then you’ve found the green ‘hot’ button to trigger the client to buy from you. A salesperson should think like a doctor and ask, â€Å"Where does it hurt†? The goal is to take the pain away, do the deeds that solve the most pressing needs. This means discovering the both the primary positive motivators, and really working on that one big green button on his chest. We must remember our clients make most of their judgments about us within the first four seconds of meeting us. It’s almost as if their final judgments of us are made in those four seconds. And they certainly confirm those judgments as soon as we open our mouths. So leave nothing to chance dress, smile, smell, appear, time, stand perfectly before the client. Prospecting is the filling of the sales pipeline. One good way to fill the pipeline is to examine past clients: what do they all have in common that made them buy from you in the first place? What are they all attempting to avoid or achieve? When phone prospecting, the first objective is simply to sell an appointment (to get ten minutes of time to meet face to face). A well formulated opening statement such as the idea, benefit or result of what is being sold must be developed, such as, â€Å"would you be interested in a 100% written guarantee that your property will be sold for the highest possible price and without costing you absolutely any money in the process?†. Never tell over the phone how this is done, simply ask for the time to show how it’s done. Presenting in sales is made easier by examining and diagnosing the client first. But the sale is made in the presentation too, which means although the presentation makes only a fraction of the effort required to win the sale, the effort to win in the presentation is made easier by the understanding the green hot button needs of the client first. It means simply â€Å"Gap Analysis† – be the detective that finds the problem, then let’s the client feel how wide that gap is, and how you’re going to bridge that gap with a solution. The most important element of presenting is simply this: never say a thing if you can ask it. Telling is not selling. A salesperson telling may not be wrong; it’s just that it’s coming from the wrong person (the salesperson). The client should discover the solution for themselves. Use open ended questions to open up conversation, use closed ended questions to narrow the conversation to a concluding close. It’s important to listen to the customer’s unspoken words. Why should I listen to you? What is it? What’s in it for me? So what? Who says so? Who else has done it? The key is mega credibility, such as photos of delighted clients sticking sold stickers on their For Sale boards with their agency’s team. Closing is likened to golf, you ‘drive for show, but you putt for dough’. And objections from the customer are not a bad sign. Objections are good, they indicate interest and you should be excited to receive them. Objections should be received with an acknowledgement and respect of the customers’ feelings and opinions. All objections could be categorised into six groups: price, performance, follow-up service, competition, support, warranties and assurances. Answers to these groups should be bullet proof. Early objections must be found and answered immediately, preferably before the launch of a presentation. It’s no good having these objections rattling around in the minds of prospects during the presentation. Always handle objections diplomatically, such as, â€Å"obviously you have a good reason for saying that. Do you mind if I ask what it is?† Objections are the rungs on the ladder of success. As prospects hesitate or procrastinate the question needs to be asked, â€Å"There seems to be some question in your mind that’s causing you to hesitate about getting started with us today. Do you mind if I ask what it is?† These type of questions need to asked until the client has exhausted all his/her objections. Then it could be said, â€Å"With us now understanding all the facts, would you be ready to go ahead now†? And where people have to refer the decision to a higher authority, â€Å"rather than waste your time tomorrow, let’s makes that a condition of providing our service to you. We’ll write than up exactly as you want to, subject to you speaking with xxx, and at least that way, when won’t be wasting each others time having to go over every all over again another day, you wouldn’t want to have to do that would you?† Sometimes the client simply feel (or thinks) he/she cannot reveal the reasons to not going ahead. So that’s where we use reverse psychology. We get up and leave. We leave them, just get up and say thanks for your time, and say, â€Å"It would really help me with my other customer if I know exactly where I went wrong in my presentation to you.† Some good closes for the how much question include, â€Å"that’s the best part, if we’re not exactly right for you at anytime, then there is no charge†! Keeping in mind that to some clients price is the major factor, so, â€Å"Is price your only concern†, and â€Å"Are you going to make a decision in this areas solely on the basis of price’? Also ask, â€Å"How much too much does it cost?† Followed by, â€Å"isn’t it true you probably get what you paid for†? And â€Å"did you ever get anything cheap that turned out to be good†? Then close with, would you let us handle everything from here† AND remain silent, shut up, locks eyes with the client and remain zipped for easily over five minutes is you have too. Some errors when closing include: arguing, personal opinions, knocking the competition, overselling and assuming too much authority. Some obstacles include: negative expectations, lack of sincerity, being on completely different wavelengths or just simply a personality clash. Buying signals include the client asking for more technical or for finer details about service. The customer’s body language may change to the tea kettle position (that’s a new one) and chin rubbing. Perhaps the client will start calculating numbers or suddenly become friendly. What ever the indications, these are ‘yes’ statements, so they need to be seized upon, that is what the client is asking for. And that basically covers what I found most compelling from chapters one to ten. Finally, â€Å"What’s past is prologue† (Shakespeare). Research Papers on Advanced Selling Strategies - Business 500 Level Book SummaryIncorporating Risk and Uncertainty Factor in CapitalThe Relationship Between Delinquency and Drug UseThree Concepts of PsychodynamicAnalysis of Ebay Expanding into AsiaMarketing of Lifeboy Soap A Unilever ProductRiordan Manufacturing Production PlanThe Project Managment Office SystemResearch Process Part OneComparison: Letter from Birmingham and CritoEffects of Television Violence on Children

Vietnam Facts, History, and Profile

Vietnam Facts, History, and Profile In the western world, the word Vietnam is almost always followed by the word War. However, Vietnam has more than 1,000 years of recorded history, and it is much more interesting than just the events of the mid-20th century. Vietnams people and economy were devastated by the process of decolonization and decades of war, but today, the country is well on its way to recovery. Capital and Major Cities Capital: Hanoi, population 7.5 million Major Cities: Ho Chi Minh City  (formerly Saigon), 8.6 millionHai Phong, 1.6 millionCan Tho, 1.3 millionDa Nang, 1.1 million Government Politically, Vietnam is a one-party Communist state. As in China, however, the economy is increasingly capitalistic. The head of government in Vietnam is the Prime Minister, currently Nguyá »â€¦n Xuà ¢n Phà ºc. The President is the nominal head of state; the incumbent is Nguyá »â€¦n Phà º Trá » ng. Of course, both are top members of the Vietnamese Communist Party. Vietnams unicameral legislature, the National Assembly of Vietnam, has 496 members and is the highest branch of the government. Even the judiciary falls under the National Assembly. The top court is the Supreme Peoples Court; lower courts include provincial municipal courts and local district courts. Population As of 2018, Vietnam has about 94.6 million people, of whom more than 85% are ethnic Kinh or Viet people. However, the remaining 15% include members of more than 50 different ethnic groups. Some of the largest groups are the Tay, 1.9%; Tai, 1.7%; Muong, 1.5%; Khmer Krom, 1.4%; Hoa and Nung, 1.1% each; and Hmong, at 1%. Languages The official language of Vietnam is Vietnamese, which is part of the Mon-Khmer language group. Spoken Vietnamese is tonal. Vietnamese was written in Chinese characters until the 13th century when Vietnam developed its own set of characters, chu nom. In addition to Vietnamese, some citizens speak Chinese, Khmer, French, or the languages of small mountain-dwelling ethnic groups. English is increasingly popular as a second language, as well. Religion Vietnam is non-religious due to its Communist government. However, in this case, Karl Marxs antipathy to religion is overlaid on a rich and varied tradition of different Asian and western faiths, and the government recognizes six religions. As a result, 80% of Vietnamese self-identify as belonging to no religion, yet many of them continue to visit religious temples or churches and to offer prayers to their ancestors. Those Vietnamese who identify with a particular religion report their affiliations as follows: Vietnamese folk religion- 73.2%; Buddhist- 12.2%, Catholic Christian- 6.8%, Cao Dai- 6.8%, Hoa Hao- 1.4%, and less than 1% Muslim or Protestant Christian. Geography and Climate Vietnam has an area of 331,210 sq km (127,881 sq miles), along with the eastern coastal strip of Southeast Asia. The majority of the land is hilly or mountainous and heavily forested, with only about 20% flatlands. Most cities and farms are concentrated around river valleys and deltas. Vietnam borders on China, Laos, and Cambodia. The highest point is Fan Si Pan, at 3,144 meters (10,315 feet) elevation. The lowest point is sea level. Vietnams climate varies with both latitude and elevation, but generally, it is tropical and monsoonal. The weather tends to be humid year-round, with substantial rainfall during the summer rainy season and less during the winter dry season. Temperatures do not vary much throughout the year, generally, with an average around 23 °C (73 °F). The highest temperature ever recorded was 42.8 °C (109  °F), and the lowest was 2.7 °C (37 °F). Economy Vietnams economic growth remains hampered by the governments control of many factories as state-owned enterprises (SOEs). These SOEs produce almost 40% of the countrys GDP. Perhaps inspired by the success of Asias capitalist tiger economies, however, the Vietnamese recently declared a policy of economic liberalization and joined the WTO. In 2016, Vietnams GDP growth was 6.2 percent, driven by export-oriented manufacturing and robust domestic demand. Per capita GDP as of 2013 was $2,073 US, with an unemployment rate of just 2.1% and a poverty rate of 13.5%. A total of 44.3% of the labor force work in agriculture, 22.9% in industry, and 32.8% in the service sector. Vietnam exports clothes, shoes, crude oil, and rice. It imports leather and textiles, machinery, electronics, plastics, and automobiles. The Vietnamese currency is the dong. As of 2019, 1 USD 23216 dong. History of Vietnam Artifacts of human habitation in what is now Vietnam date back more than 22,000 years, but it is likely that humans have lived in the area for much longer. Archaeological evidence shows that bronze casting in the area began around 5,000 BCE, and spread north to China. Around 2,000 BCE, the Dong Son Culture introduced rice cultivation into Vietnam. To the south of the Dong Son were the Sa Huynh people (c. 1000 BCE–200 CE), ancestors of the Cham people. Maritime traders, the Sa Huynh exchanged merchandise with peoples in China, Thailand, the Philippines and Taiwan. In 207 BCE, the first historic kingdom of Nam Viet was established in northern Vietnam and southern China by Trieu Da, a former governor for the Chinese Qin Dynasty. However, the Han Dynasty conquered Nam Viet in 111 BCE, ushering in the First Chinese Domination, which lasted until 39 CE. Between 39 and 43 CE, sisters Trung Trac and Trung Nhi lead a revolt against the Chinese, and briefly ruled independent Vietnam. The Han Chinese defeated and killed them in 43 CE, however, marking the beginning of the Second Chinese Domination, which lasted until 544 CE. Led by Ly Bi, northern Vietnam broke away from the Chinese again in 544, despite the southern Champa kingdoms alliance with China. The First Ly Dynasty ruled northern Vietnam (Annam) until 602 when once again China conquered the region. This Third Chinese Domination lasted through 905 CE when the Khuc family overcame Tang Chinese rule of the Annam area. Several short-lived dynasties followed in quick succession until the Ly Dynasty (1009–1225 CE) took control. The Ly invaded Champa and also moved into Khmer lands in what is now Cambodia. In 1225, the Ly were overthrown by the Tran Dynasty, who ruled until 1400. The Tran famously defeated three Mongol invasions, first by Mongke Khan in 1257–58, and then by Kublai Khan in 1284–85 and 1287–88. The Ming Dynasty of China managed to take Annam in 1407 and controlled it for two decades. Vietnams longest-reigning Dynasty, the Le, next ruled from 1428 to 1788. The Le Dynasty instituted Confucianism and a Chinese-style civil service exam system. It also conquered the former Champa, extending Vietnam to its current borders. Between 1788 and 1802, peasant revolts, small local kingdoms, and chaos prevailed in Vietnam. The Nguyen Dynasty took control in 1802, and ruled until 1945, first in their own right, then as puppets of French imperialism (1887–1945), and also as puppets of the occupying Japanese Imperial forces during World War II. At the end of the Second World War, France demanded the return of its colonies in French Indochina (Vietnam, Cambodia, and Laos). The Vietnamese wanted independence, so this touched off the First Indochina War (1946–1954). In 1954, the French withdrew and Vietnam was partitioned with the promise of democratic elections. However, the North under communist leader Ho Chi Minh invaded the US-supported South later in 1954, marking the beginning of the Second Indochina War, also called the Vietnam War (1954–1975). The North Vietnamese eventually won the war in 1975 and reunited Vietnam as a Communist country. Vietnams army overran neighboring Cambodia in 1978, driving the genocidal Khmer Rouge out of power. Since the 1970s, Vietnam has slowly liberalized its economic system and recovered from decades of war. Sources and Further Reading Goscha, Christopher. Vietnam: A New History. New York: Basic Books, 2016.  Pariona, Ameber. The Economy Of Vietnam. WorldAtlas, Apr. 25, 2017.  SarDesai, D.R. Vietnam Past and Present. New York: Routledge, 2018.Sawe, Benjamin Elisha. Largest Ethnic Groups In Vietnam. WorldAtlas, Jul. 18, 2019.Sousa, Gregory. Major Religions in Vietnam. WorldAtlas, Jul. 24, 2018.Summary Statistics of Vietnam 2018.  Ha Noi: General Statistics Office of Viet Nam, 2018  Vietnam- Country Partnership Framework for the Period FY18–FY22 (English). Report No. 111771. Washington DC: World Bank Group, 2017.Vietnam. World Factbook, Center for the Study of Intelligence. Washington DC: Center Intelligence Agency, 2018.